The 6 Top Hair Trends of 2024, According to the Experts
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These formulas don’t just work on the surface of your strands; instead, the amino acids within them repair the inner structure of each hair, effectively reversing damage and leaving you with silkier, healthier hair. We're in the throes of a new year, so what better time than now to switch up your signature look? In the past year, TikTok users have spawned a barrage of hair trends, from Sophie Richie-inspired buns to '70s-style fringe curtain bangs. As we look towards 2024, there are a variety of trends to look out for, so we compiled a guide to six of the best ones to make your new signature style. Freetress Rebel Boho Series is a lineup of the best boho styles available in the market.
Au Naturale
“Maybe it's because it's the first of the year, but many clients are coming in wanting a chop to the chin right now. It’s pretty easy to style at home, too; use a touch of heat and a little product, and you’re out the door. Plus, a quick spritz of dry shampoo in the morning keeps it bouncy and fresh in the days following wash day. Bleaching your hair is still very much en vogue, as evidenced by celebrities like Beyoncé and Rihanna. And it’s not just platinum blonde hair that’s getting all the love. If you try this yourself, be sure to use bond-supporting products that help to reduce and repair damage if or when it happens.
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People are really leaning into the low-maintenance thing right now,” he says. So whether you’re letting your roots grow in or learning to work with your curly hair, you can trust that you’re right on trend. “I'm seeing more and more wanting to embrace their natural texture. If you have a great haircut, all you need is a little product to assist—whether to de-frizz or encourage curls—and you should be able to have a beautiful air-dry,” Kelly Macedo, a stylist and the owner of Interior Hair in Los Angeles, explains. “With the mob wife aesthetic continuing to be popular, I think voluminous styles will stay a huge trend for 2024.
BRAIDING HAIR
Just make sure to lock in any voluminous style with plenty of hairspray to keep it all in place. Harry Josh, a celebrity hairstylist and the creator of Harry Josh Pro Tools, says, “I see a big, rebellious cut, like the one Florence Pugh is known for, becoming popular in the coming months. Amy Abramite, a stylist and the creative director at Maxine Salon in Chicago, recommends salon visits for touch-ups every four weeks when sporting this style. Push up and off the face with wax for a mussed-up matte finish and hold,” she adds. Chin-length bobs have always been stylish (Twiggy’s hair in the 1972 film The Boy Friend immediately comes to mind), and everybody’s catching on.
The innovative invisible sleeve effortlessly accommodates your natural hair while the wrap extension finishes the look. Say goodbye to time-consuming styles and hello to the easiest, most time-saving weave ponytail experience. Harry Josh is a celebrity hairstylist and the creator of Harry Josh Pro Tools.
In order to gather our top six hair trends of 2024, we observed product releases, watched the runways and red carpets, and consulted seven hair stylists and experts who know their way around a salon chair. Maximalists, minimalists, and everyone in between are sure to find a trend they connect with. Maybe you'll want to add volume to your hair with hair extensions or bleach your hair, too.
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Immerse yourself in natural bohemian braid styles, where curls and braids or twists comes together to craft a sophisticated salon-finished look. Focus less time on install and style, using the pre-looped strands, and achieve your favorite boho style looks in an instant. Organique Sleek Straight Weave Pony Pro is the TikTok and Instagram sensation that has taken the ponytail hair game by storm! The viral 3-step install is super easy to do and comes out flawless each and every time.
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If you’re tired of regular salon visits and your hair is begging for a break, this is set to be your year. According to Cody Renegar, a celebrity hairstylist who splits his time between Los Angeles, Washington, D.C., and Arkansas, the coming months will be all about falling in love with the hair color and texture your mama gave you. “Au naturale, classic looks, but with a personal edge, will be trending in 2024.
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L’Oréal Professionnel and Kerasilk are entering the molecular bond repair game and for good reason, it just works. “Users can see and feel the noticeable improvements in hair strength, texture, and appearance. Thanks to innovation and social media, there's an increased awareness about hair health and the effects of coloring, thermal styling, and environmental stressors. When paired with the in-salon treatment and at-home care, the results are impressive, as damage and breakage are addressed with this scientific approach,” explains Min Kim, the global ambassador of L’Oréal Professionnel.
I see big bouncy blowouts and intentionally messy updos continuing to be popular this year,” says Laura Polko, a celebrity hairstylist based in Los Angeles. If 2023 was about tight, slicked-back buns, 2024 is the year of letting it all loose. Justine Marjan, a celebrity hairstylist based in Los Angeles, also predicts “layered cuts with lots of volume.
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